Posted by Tom Humphries on Sat, Jul 24, 2010 @ 02:01 PM
Choosing a sign that is right for your business- whether considering a lobby sign, a monument sign or a building sign- is an important decision. Your sign creates an impression of your business by all who see it. Finding the right look to your sign requires a number of decisions from type of letters to size of letters and also choosing the right color scheme to make your sign stand out.
Gemini letters offer several options for your coloring choice:
Acrylic letters come in 32 standard colors or you can choose your own painted custom colors. Cast metal letters and Cut Metal letters can be painted in any of 45 standard Gemini painted colors or your own painted custom colors.

The Cast and Cut letters can also be done with various types of finishes that are extremely sharp and appealing. These come in a brushed metal finish, an anodized, an oxidized or a polished finish.

There are variations of these in an Aluminum finish, Bronze, Brass, Stainless Steel or a Cor-Ten & Hot Rolled Steel finish.
Whether you choose to paint your dimensional letters or utilize one of the attractive finishes, 360 Signs will provide you with the information you need to make that decision. And, you can be certain that you will receive a sign that will enhance your place of business and your company image.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Sat, Jul 17, 2010 @ 08:19 PM
Touch Screen Way Finding Signs:
There is a growing interest in touch screen directory signs otherwise known as digital "way finding" signs. This technology is fairly new to the sign industry but is quickly gaining acceptance due to its effectiveness and flexibility.

With the ability to not only direct your clients and customers to their destination but also keep them informed of the day's news, weather, and traffic status this new technology is truly an asset to the look and feel of your facility. This new display system utilizes the latest in flat screen display technology that can be directly connected to the internet to provide state-of-the-art solutions custom tailored to meet specific site requirements. Graphics can include building, campus, and neighborhood maps with specific step-by-step directions for the user.

Site maps are created by the system supplier and like the rest of the system can be bi-lingual. Way finding, visitor processing, and communicating current pertinent information are all benefits to your visitors. These signs will help route visitors more efficiently and their impression of your facility will be enhanced by the experience.

Unlike static directory displays, interactive touch screen displays allow visitors to search for their destination like they would on a PC.

Interactive Touchscreen Solutions, of Crofton, MD (http://www.itouchinc.com) is a leading solution provider of touch screen technology. They provide complete way finding solutions. Partnering with local sign companies like 360 Signs, they can create complete turn-key solutions that include local installation and support.
The ability to update these systems real time via your network is a benefit to visitors because the information is always up to date. Changes are so easy that is makes your staff more efficient . Static signage costs time and money while they are created and then become an eyesore when they become obsolete.
The growing number of tenants and the frequent changes to a lobby's strip directory, can be a tedious headache to manage. Once you install a touch screen solution, the feedback that you will receive from tenants and visitors will be positive, further generating traffic to your location.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Fri, Jul 16, 2010 @ 10:03 PM
Apartment homes, neighborhood entrances, office parks, retirement facilities, nursing homes, doctors offices, cities, churches and schools are just some of the places you see monument signs. The importance of a monument sign cannot be underestimated, it makes your business easy to find and leaves a memorable impression on all who see it. A monument sign is part of your brand so consider a design that helps your organization make a positive first impression.

Two options for mounting letters to a monument sign are flush mounting and stud mounting with spacers.
In flush mounting the letters are installed directly onto the face of the sign. When using this method, it is important to choose dimensional letters that are substantial enough to be visible from a distance. The graphics and letters should protrude from the sign by a minimum of 1/4" to 1/2". This give the face of your sign depth and interest.
In stud mounting with sp
acers the letters are secured to hardware that is then drilled into the face of the sign. The hardware enables your letters to actually stand-off the face of the sign creating dimension. Stud mounting provides you with the option of including lighting within or behind the letters to enable visibility at night.
Whatever method you choose, 360 Signs will ensure that you have a well designed, solidly constructed monument sign that best fits the needs of your organization. 
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Wed, Jul 14, 2010 @ 06:43 PM
You’ve purchased a beautiful lobby sign, a monument sign, or building sign with Gemini dimensional letters for your business… so what guarantee do you have for the investment you’ve made? The good news is that with all Gemini letters you will receive a guarantee for life. Should a letter fade, break or contain any defect, we will refinish or replace the defective materials at no cost to you, as long as the letters are installed on their original location.
Keep in mind that most signs will require periodic maintenance (click here to watch video) to retain their original sharpness. Plastic and metal letters will need to be cleaned or revitalized. This can usually be done by simply using a good dish soap to remove dirt or pollutants that come from the sign’s environment. Should the face of a metal letter get scratched, the coating can be revitalized using a good car wax. You’ve invested good money in your sign, it is important to take good care of them.

All of these letters are designed to last a lifetime. Materials and finishes are constantly tested and refined. This includes harsh environmental testing such as with salt spray. These products will last much longer than the life a sign you may install. Gemini’s experience and testing insures that products are designed to last in excess of ten years without any noticeable degradation of their appearance. We also know from specific experience with signs that have been installed all over the world that many of our products will last much longer than that.
A great looking sign can come with a great guarantee when you use Gemini letters.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Tue, Jul 06, 2010 @ 10:31 PM
You can get digitally printed, full-color, self-adhesive, permanent or removable floor graphics for both indoor and outdoor applications including: Supermarkets, Advertising, Promotional Events, Warehouse Signage, and Safety Warnings.

Today, many retail locations have their shelves full of products and visual advertising messages. The floor is a highly visible, non cluttered space that really attracts the attention of the shopper. In large venues, such as shopping malls or stadiums, floor graphics can help guide visitors to specific locations or for exciting new services, such as Bypass Mobile who are using floor graphics to help guide clients to pick up food at a stadium without waiting in line.
Floor graphics are primarily distinguished by their anti-slip surface, which is a use-specific, anti-slip film laminated over the self-adhesive graphic. Bypass Mobile uses floor graphics to direct customers to their special pick up line.

The underlying graphic is distinguished primarily by the type of adhesive used to adhere the graphic to the floor. Adhesive variations include permanent or removable; and varying degrees of adhesion suitable for surfaces such as concrete, asphalt, wooden floors, vinyl flooring, sealed concrete floors, etc.
All floor graphics are printed with exterior-grade, solvent-based, UV-resistant inks for fade-free performance, indoors or out. And as all our graphics are digitally printed on six-color machines, we can print just about any full-color design or graphic, quickly and economically.
Once printed, floor graphics can be contour-cut to any shape or size. Give 360 Signs a call and we can print floor graphics for you in any quantity, be it one or one thousand.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Mon, Jul 05, 2010 @ 10:59 PM
Walk through many lobbies, and you'll find directory signs that are shocking, nameplates falling down or font issues that look horrible. These are often created by someone who doesn't specialize in lobby signage. It's important to hire someone who makes an art out of directory signage. Remember, directory signs are ultimately a reflection on your business; make sure that image is a good one with professionally crafted directory signs.

Chances are when someone is frantically consulting directory signs, it means one thing, they are late. They don't have time to sift through crowded names and information. It's important that letters not be stacked too close together. Spacing is important, as is organization. Leave plenty of room for the text.
Lobby signs should have an organizational flow that is easy to look at and information should be available at a glance. Otherwise, your directory signage is too obtuse and confusing.
Clearly defined categories are important to the organization of directory signs. These should be easy to understand at a glance, with more important details to follow. Once the category has been determined, the reader can then find the specific office or contact they are looking for.
Your directory sign is the first thing people see when they walk into your business. Your visitors will probably give your directory signs more scrutiny than your average commercial sign, and creating a positive impression is important. Lobby signs welcome visitors to a location. They reflect the grace and professionalism of a company. Directory signs need to be well designed and appealing because they act as permanent representatives of your company. Effective directory signage conveys a professional reputation.
Don't forget about the effectiveness of color when it comes to your lobby signage. Color can help set your directory signs apart, as well as help organize and separate categories and information so that it is more understandable and easier to navigate. If you need to match colors to your particular logo, no problem. Color helps set lobby signs apart so they become eye-catching and attractive. Remember, your directory signs are like a welcoming greeter. Color helps your lobby signs stand out in the crowd.
If you want your clients to be impressed as well as easily finding their destination, give 360 Signs a call and we can create one for you.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.
Posted by Tom Humphries on Sat, Jun 26, 2010 @ 01:25 PM
Lobby signs most commonly include the logo and name of the company. The font, colors, and logo shapes are usually defined by corporate brand standards. The choices that come into play are
- Location
- Size
- Mounting
- Illuminated or non-illuminated
If the lobby has a reception desk, the wall behind the desk is the most common location. If you have a large lobby there may be a large wall that would be ideal. It should be a location that visitors will see as they enter your lobby.
The lobby sign should be large enough to read easily without being overpowering. There needs to be negative space (empty wall) around all of the name and logo elements. Approximately two-thirds of the width of the wall is a good size. While the center of the wall can be the right location, there are times when it would look better offset towards the entrance or entrance line of sign.

The mounting method can be mounting the letters flush with the surface of the wall, on spacers approximately 1/2" off the wall, or on an acrylic panel held off the wall on metal standoffs.
Generally lobby signs are not illuminated, but if you have the budget an illuminated sign will grab a lot of attention.

There are many options to consider when creating a professional, effective lobby sign. The team at 360 Signs will ensure your lobby sign creates a great first impression.
360 Signs in Austin, Texas can help you with a wide variety of custom signage. Give us a call at 512-442-2900 or visit us at
www.360signs.com.